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Review: The Conquest of Cool: Business Culture, Counterculture, and the Rise of Hip Consumerism

Användarrecension  - RK Byers - Goodreads

informative, but a little dryer than I'd have expected from a book on "cool". Läs hela recensionen

Review: The Conquest of Cool: Business Culture, Counterculture, and the Rise of Hip Consumerism

Användarrecension  - Mary Cawthon - Goodreads

This book started with a pretty good premise and then quickly became boring. He spent most of the book on minutia and never graduated to a larger thesis Läs hela recensionen

Review: The Conquest of Cool: Business Culture, Counterculture, and the Rise of Hip Consumerism

Användarrecension  - Heather Halliday - Goodreads

Presaging Mad Men by nearly 10 years, Conquest of Cool shares the 2 of the hit show's main topics: advertising and men's fashion in the 1960s. Läs hela recensionen

Review: The Conquest of Cool: Business Culture, Counterculture, and the Rise of Hip Consumerism

Användarrecension  - Joe - Goodreads

Great book. If you'd like me to elaborate with a 1,000 + word review, I accept both cash and personal checks. Läs hela recensionen

Review: The Conquest of Cool: Business Culture, Counterculture, and the Rise of Hip Consumerism

Användarrecension  - Stas - Goodreads

Anti-hipster bible. Läs hela recensionen

Review: The Conquest of Cool: Business Culture, Counterculture, and the Rise of Hip Consumerism

Användarrecension  - alicatstrut - Goodreads

Okay point, but there wasn't a whole lot to it and it was hard to stay interested. Läs hela recensionen

Review: The Conquest of Cool: Business Culture, Counterculture, and the Rise of Hip Consumerism

Användarrecension  - Todd Martin - Goodreads

The Conquest of Cool is an analysis of the transformation of advertising from the 1950's through the 1960's as advertisers learned to co-opt culture as a means of selling their products. Frank is a ... Läs hela recensionen

Review: The Conquest of Cool: Business Culture, Counterculture, and the Rise of Hip Consumerism

Användarrecension  - Julie - Goodreads

Well written introspective look at the revolution of advertising in the 1960s. Läs hela recensionen

Review: The Conquest of Cool: Business Culture, Counterculture, and the Rise of Hip Consumerism

Användarrecension  - John - Goodreads

An incisive and cogent piece of analysis disabusing the traditional Manichean conception of American culture in the 1960s Läs hela recensionen

Review: The Conquest of Cool: Business Culture, Counterculture, and the Rise of Hip Consumerism

Användarrecension  - Cassandra - Goodreads

I picked this up after reading a mention on a Mad Men post on Pandagon by a reviewer. It's a great look at the changes in advertising during the 60s. The first half focuses on ads of the 50s while the second half looks at the transition to hip, youth culture oriented ads. Läs hela recensionen


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