Harper & Row, 1987 - 84 sidor
This book looks at the behavioral representation of our cultural assumptions about the nature of the sexes. It explores the properties of gender displays, with the nature of those interpersonal rituals through which we affirm in daily life our apparent beliefs regarding the character of males and females and the relationship that is approved within and across sex status. It also discusses the nature of photography and the relations of photographs to what they purport to picture. The author also details the ways in which gender, especially female gender, is presented in popular advertisements.
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action activity actual adult advertisements allowing analysis appearance arrangements becomes behavior body called camera caught character child common concern consider continued course depicted direct display draw effect employed engaged especially evidence example expression extend face fact female figure function gender give given Goffman going hand head human identified illustrations important individual interest involved issue kind learning least live look male matters means merely namely natural objects Observe occasion occur one's particular perform perhaps persons photograph physical portrait posing position possible practice present question records relation relationship represented response ritual role scenes seems seen sense serve signs social situations society sort style taken tell term things tion touch transformation turn viewer woman women