Magic, culture and the new economy
This book looks at the 1990s, years of intense economic experimentation, when buzz words such as "network society," "the experience economy," "creative cities," and "glocalization" were everywhere. A fascinating perspective on "The New Economy" emerges as the authors explore the worlds of cool hunters, biotech brokers, career coaches, software entrepreneurs and event managers and tackle such questions as: how is magic used in the quest for newness and change; what happens when cultural techniques such as branding and styling colonize new arenas; what turns out to be just a flash-in-the-pan and what has a lasting impact? This book is essential reading for anyone wishing to understand how economies operate in periods of rapid transformation.
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actors aesthetic alchemy arenas become Berg boo.com boutique hotel brand bridge brokers capital career catwalk catwalk economy clients combination concept conference conjuring consultants consumer coolhunters corporate create creative Cultural Economy dairy design hotel discussion Dresden economic heat energy Erving Goffman essay example experience economy Faith Popcorn fashion feeling flexibility forms future global Goffman Hasseludden haute couture Hip Hotels idea important Industrial Cool innovation Internet investors kava kind Lofgren London Lund Lund University magic magicians Mandrake mode Mauss metaphor modern networks Nigel Thrift Oresund region organization Orvar Pan's Peter present processes production Pryke railway mania rhetoric Ristilammi ritual Salamon sense social society spiritual stage strategies success Sweden Swedish symbolic symbolic capital techniques technology-brokers Thrift tion trademark transformation Transparent Factory trend Varberg Watermill Willim York
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